If you are new to digital marketing but are familiar with a traditional press release, you may be asking these questions: “Why should I hire an agency to do press release writing and distribution services?“ and “Why is digital PR an important component of SEO strategies?” “Read on. Traditional PR vs. Digital PR Traditional press releases and press releases in digital marketing are written in the same way and for the same goals: Deliver a story that is newsworthy: company news, product launch, service announcements, and others; and Promote business However, they differ in their distribution channels. Traditional press releases are distributed to members of the media. On the other hand, digital PRs are disseminated to influencers, journalists, bloggers, and online publications, including PR sites. Additionally, digital PRs include website links and keywords for SEO purposes. To answer the questions earlier, press releases in digital marketing offer many benefits that align well with your digital marketing goals. Below are some […]
Press release writing
1 post