Blog Benefits for Real Estate

As one of the highest recommended ways to gain new leads, blogging is something every real estate agent should be doing. It’s a part of the marketing you simply cannot ignore. Your competition is blogging and you need to stay one step ahead of them. While blogging may seem tedious, boring or even unnecessary, it’s a way to create a steady stream of leads coming to your website every single day without investing in outbound marketing. Instead, blogging is one of the most powerful forms of inbound marketing you can use. If you’re not familiar with the different, inbound marketing draws people to you by their own actions, such as clicking on a blog post shared on social media or finding it in the Google search results. Outbound marketing is more traditional, such as print advertising or pay-per-click marketing. The biggest difference comes with blogging causing leads to come to your website over a longer amount of time. With outbound […]